How to measure Social Media ROI
“You simply cannot measure Social media ROI” – this is a quite common misconception among the people. Like billboard advertising, a lot of businesses just […]
Personalized content is a Big Social Media trend for 2019
Key to success in 2019 is personalizing your social media strategy according to Hootsuite’s Social Media Trends research. Rebuilding Trust Emphasizing five of the top […]
Understanding the Role of Organic Vs Paid Social Media
Social media is not about content and conversion today; it is now a channel for consumer attainment, remarketing and appealing to existing customers to back […]
The Future of Social Media Platforms and Ways in Which Businesses Can Utilize Them
Users of Facebook are turning away from the social media giant in large numbers, thanks in part to the Cambridge Analytica scandal and media backlash […]
Utilizing Social Media to Boost Sales In-Store
Omnichannel marketing is the topic that seems to be on most retailers’ lips today. In today’s world, patrons have many points of contact with retailers; […]
The Difference Between Instagram, Facebook, and Snapchat Stories
It is not deniable that Snapchat is just about everything to everyone out there. When it comes to those great filters, stories and other ways […]
Social Media Marketing Rules to Keep in Mind During the Holidays
It’s December, and as an eCommerce business owner, it’s time to kick things up a notch. More and more customers are turning to online vendors […]
5 Misconceptions About Social Media Marketing
Unfortunately, many of today’s modern online business owners are still holding on to some very old misconceptions about social media marketing. The likelihood is, many […]
Tips for Creating a Profitable Social Media eCommerce Strategy
If you own an eCommerce website, you should already know how important social media is to your survival. Not all businesses are on social media […]
Mistakes Business Owners Make on Social Media
As we all know, social media is an extremely powerful form of marketing that can positively impact your business and contribute to its success. However, […]
How Social Media Influences Online Shopping and What it Means for Your eCommerce Business
Over the past several years, social media platforms like Facebook and Twitter have become more than simply a place to connect with friends. More businesses […]
How to Boost Social Media Engagement in 4 Easy Steps
The more engaged your social media accounts are, the better off your company will be as a whole. Many people believe that they must spend […]